So if you thought they did it (followed you on social media) because they love you, then perhaps you need to recognize the truth. They do it for your deals.

So far, Naked Pizza’s social media efforts are paying off, big time. At this moment, just one Naked Pizza exists. By summer 2010, as many as 50 franchises should be open throughout North America, according to cofounder Jeff Leach. He credits Twitter with playing a significant role in the company’s growth.

This is the second post in a series on setting up a Facebook page for business.

I have decided to investigate setting up a business page on Facebook. I wanted to see exactly how the process worked and share it with you. Today I’ll cover some advice on using Facebook for business and the first set of instructions for setting up your Facebook business page.