Twitter and SocialOomph – A Social Media Productivity Tool

Tools for social media are designed for almost every eventuality. For simplicity I will categorize them into tools that are easiest to use for outgoing messages and tools that are easier for incoming messages. I will also talk about the free versions of these tools. At a later date I may explore more of the paid tool features.

Of tools for managing outgoing messages, I have become quite attached to socialoomph.com There are a couple of main reasons for this:

  1. They offer a scheduled tweet mechanism. You can schedule when you want a particular tweet to go out. You write a tweet and then schedule its delivery. This can be helpful if you cannot tweet at the time when most of your audience would be listening for you. It also allows you to tweet around the world and catch audiences in other time zones.

  2. You can automatically respond to new followers with a variety of messages

Using SocialOomph, the Free Version

  1. To get started, sign up for a free SocialOomph account. You can do this at socialoomph.com.
  2. I also recommend that you immediately go and sign up for a bit.ly account. Bit.ly allows you to shorten the URL’s (web addresses) that you put in your tweet to save space in the 140 limited tweet.
  3. Keep the bit.ly window open as you will need the key (a long series of letters and numbers you can find in your bit.ly account information) to coordinate URL shortening in socialoomph.com. It’s a great feature that will save a lot of time in future.
  4. To edit your socialoomph account to include the bit.ly account, back in socialoomph.com, go to the right hand side of the page to My Account then Edit Details.
  5. Also, under My Account, be sure to edit Timezone so that your tweets go out when you expect them to.
  6. Now go to Accounts and then to Add Account and set up one of your Twitter accounts. You’ll need your Twitter user name and password. You can set up multiple accounts.
  7. Next, go to Accounts then List Accounts, then select one account and click Edit.
  8. One of the great features of socialoomph.com is the ability to follow back new people who follow you and also to send new followers a thank you message. The instructions on how to do that are linked from the message window. The main thing to know is that the list of messages is enclosed in two curly brackets {  } and the individual messages are separated by a bar |  Here is an example from my replies:
    • {Thanks for following me. I look forward to interacting with you in future.|Thank you for following. I appreciate it and hope we can continue to communicate.|I appreciate your following me. I hope we can continue to interact.}
  9. I do not vet followers nor unfollow people because they don’t follow me. I may decide to do that in future but while building up a following, I have chosen not to. I do vet manually in Twitter when I see someone is cluttering up my screen with spam.
  10. Next, it’s time to create a tweet, maybe even one that you will send out later. You can even send out multiples of the same tweet but beware, Twitter rejects multiple tweets that are the same. I sent out an important tweet to three time zones but the third was rejected by Twitter as a duplicate and not sent.

So, to send those tweets

  1. Click on Tweets in the blue menu bar, then click on New Tweet
  2. You have the option to use a previously saved Draft of a Tweet or start a new one. If you’ve set up your bit.ly connection, then you’ll be able to automatically shorten your URL’s in the new tweet.
  3. Now you have the choice of:
    • Save tweet as draft for later use
    • Publish right now
    • Publish some hours later
    • Or publish at some exact time in the future.
  4. If you have multiple accounts, you will be able to select which account you want to publish to.
  5. Finally, Save and your publication should occur exactly as you have ordered.

I think that’s enough to take in for one day. There is much more to learn just with the free version of socialoomph.com but I encourage you to test drive it. I’m finding it particularly helpful.

Happy Tweeting!

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